Leaders in premium angling equipment announce new UV-protective apparel line
(Columbia, MO) October 1, 2019 – BUBBA™, a fishing lifestyle brand known for its high-quality angling equipment designed by fishermen, for fishermen, is excited to announce the debut of its first ever premium athleisure fishing apparel line.
The new BUBBA apparel line is composed of both Men’s and Women’s short-sleeve, long-sleeve and hooded long-sleeve UV-protective tops, as well as durable, lightweight UV-protective shorts that feature angling-specific design details like built-in plier pockets and abrasion resistant fabric in critical areas. The mid-weight tops are made with an ultra-soft material derived from Bamboo that is known for its moisture-wicking and anti-microbial properties, as well as its extremely soft next-to-skin feeling.
BUBBA Bahura™ Short Sleeve | MSRP: $39.99
The Bahura™ Short Sleeve Tee is geared toward ultimate performance for the everyday angler. Made with an incredibly soft, odor-resistant material, this piece can be worn straight off the boat and into the bar after a long successful day out on the water.
BUBBA Bahura™ Long Sleeve | MSRP: $49.99 (Men’s)/$44.99 (Women’s)
The Men’s and Women’s Bahura™ Long Sleeve is made to combat the cool ocean breeze. Constructed with solar shade UV protection and moisture-wicking material derived from Bamboo, the Bahura Long Sleeve regulates moisture and body temperature perfectly. This technical piece will help you stay cool, comfortable and protected while on the water, yet features a lifestyle aesthetic perfect for going from boat to bar.
BUBBA Bahura™ Hoody | MSRP: $69.99 (Men’s)/$59.99 (Women’s)
The Bahura™ Hoody features the same ultra-soft next to skin feeling and technical properties as its non-hooded counterparts but offers a bit more protection from the sun. The entire shirt, including the hood, is made of UPF 50+ fabric, protecting often exposed areas like the neck and head from harmful UV rays.
BUBBA Men’s/Women’s Koralli™ Shorts | MSRP: $79.99 (Men’s)/$69.99 (Women’s)
The BUBBA Koralli™ Activewear Hybrid shorts are made with a pocket designed specifically for your fishing pliers, as well as a lanyard-friendly D-ring for easy access and security. These shorts are extremely durable yet sport a soft and lightweight feel.
“With this being our first venture into fishing apparel, we set out to develop a clothing line that fully captures the ‘Water to Plate’ mentality of our brand,” says Josh Neville, brand manager at BUBBA. “While this apparel line is built with advanced performance materials capable of taking on harsh weather conditions, these pieces are designed to be worn anywhere and everywhere, from boat to bar, or in other words, from water to plate. Our design team has created feature-rich technical pieces that translate perfectly into casual clothing for all aspects of the adventure angler’s lifestyle.”
BUBBA apparel will be available to consumers nationwide beginning October 1st via www.bubbablade.com.
For more information about BUBBA, please visit www.bubbablade.com.
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